Eurotier 2024

The British Livestock sector, and its associated companies, was well-represented at EuroTier, the world’s largest indoor agricultural expo. Held every two years in Hannover, Germany, this dynamic event saw 2,193 exhibitors from 51 countries draw in over 120,000 trade visitors from 149 countries who took advantage of this international get-together to tour the 14 halls over four days 12-15 November.

The UK’s cattle, sheep and pig breeding sectors were complemented by a number of commercial companies who came together as part of the British Pavilion to promote livestock and genetics under one roof. Enquiries were taken for semen and embryos, and relationships forged with current and potential customers, distributors and suppliers.

With a new Border Control Post (BCP) already in place in Hook of Holland for horses, and with an application to expand this to include the bovine and ovine sectors already submitted, there is expectation that the BCP should be in place in early 2025.  Demand for British-bred breeding animals remains high so this can only be a positive step forwards for exports post-Brexit.

The UK stand was busy throughout and benefited from the support of AHDB and with  Aberdeen Angus Cattle Society, AHDB, Ballintur Lleyns, Bio-Icon, British Pig Association, British Livestock & Genetics Consortium, British Wagyu, Coventry Chemicals, Low Footprint Lamb UK, National Beef Association, National Sheep Association, Quality Meat Scotland, UK Export Certification Partnership, UK Sire Services present.

Chris Jackson on behalf of UKTAG with support from Ms Meruyert Kairbekova from the UK Department of Business & Trade based in Kazakhstan were also delighted to host a reception for the Kyrgyzstan delegation whom we invited to visit the UK in June 2025 to look at cattle and sheep culminating in a visit to the Royal Three Counties Show